How Long Do Open Bottles Of Rum, Gin And Other Spirits Last?

How long do open bottles of rum, gin and other spirits last

Many spirits once opened have a lifespan of up to two years. For example, unopened rum (if you are looking for craft rum then Cabby’s Rum is the one) usually lasts up to three years, while opened rum can last six months or one year if stored properly in the refrigerator. Gin has an even shorter lifespan after opening because it will turn into vinegar within 24 hours.

The reason for this is because alcoholic spirits are high in ethanol which naturally preserves the drink. As long as you take precautions to prevent oxidization, your open bottles can last two years or more depending on what kind of spirit it is. The lifespan of an opened bottle varies greatly between types of alcohol because there are various factors that determine how quickly the contents will spoil when exposed to air. The most important factor affecting this rate is percentage by volume (% ABV). The higher the %ABV, generally speaking, means a shorter time before spoiling.

Another influencing factor is whether it is distilled at all and if so, where? For example, rum made in Barbados has a much longer lifespan than rum produced elsewhere due to their use of pot stills instead of other types of sills such as column stills (a column still is the most commonly used type of distillation apparatus). This means that they use “dunder” or spent fermented cane juice which hasn’t been distilled and as such, contains a lot more flavour as well.

Finally, many spirits include other additives to increase shelf life like sugar and glycerin (which is added gingerly by producers to stop alcohol from drying out your mouth; this is what makes it feel oily on the tongue). Other preservatives can be taken during production too, for example sulphur dioxide in wines helps preserve freshness, but large amounts are toxic so some suppliers choose not to add any at all.

What to do with old or expired alcohol

When spirits expire do you simply throw them away? Well, I certainly hope not!

Spirits are very high in alcohol and as such can be used for many purposes. For instance, you could use it to clean your windows (although this works better if done during daylight hours). Or you could cook something delicious like a beef bourguignon which has been spiced up by the addition of an old bottle of red wine that’s perhaps seen its best days.

So, before you pour away those bottles, think about how they might still have value, even after their shelf life has expired.

Tips for storing liquor in the home

The way you store your bottles of spirits will also have a large impact on its lifespan. Keep it away from direct sunlight and heat as this will cause the contents to evaporate more quickly, diminishing both taste and potency of your drink. Don’t keep bottles right next to each other either, as their vapours will mix together which can ruin them by making them overly strong or less flavourful overall. It is always best to store them in a cool, dark place with little humidity to ensure that they last as long as possible.

Why it’s important to keep your alcohol organized and clean

The importance of keeping your open bottles of spirits organized and clean cannot be stressed enough. Always make sure that the lids are tightly sealed before you put them away, because if they’re left loose or not closed properly this can cause both evaporation as well as any other liquids nearby to spoil quickly. It is also a good idea to store different kinds of liquors in separate places so that their flavours don’t mix together during storage, for instance by placing vodka with rum instead of gin which would ruin all three drinks. Finally, always wash out empty bottles thoroughly after use even though most people neglect doing this step thinking it won’t matter since there isn’t anything in the bottle anymore. However, this isn’t true because there can still be some residue left over from the last drink which will only spoil the new one you are planning to put into that bottle if it is not washed out first.

Ways you can tell if an alcoholic drink has gone bad

When a spirit goes bad, it will typically smell and taste differently than when the bottle was first opened. The main change in flavour which occurs as a spirit ages, is an increase of bitterness to the drink’s overall flavour profile. If you notice this, chances are your spirits have gone bad and should be thrown out immediately.

However, there are other tell-tale signs that can signal whether or not alcohol has soured, such as:

A noticeable sediment build-up on the bottom of bottles if they’re not shaken before serving.
Curdling milk at the top of dairy products such as cream drinks after sitting for too long (this happens because fermentation changes lactose into lactic acid).
Cloudy coloration due to suspended solids within liquor.
Weak or watered-down flavours from spirits containing less alcohol content can also indicate spoilage.
Any development of an off odour or flavour.

Above all else though, remember this rule of thumb; any time you suspect alcohol has gone bad it’s best not to drink it.

Also, if they become cloudy after sitting long enough (over a few hours) then toss them too. This usually occurs when bacteria forms in the glass of spirit due to trace amounts of food residue left over from pouring, so always wash glasses thoroughly before serving another round. You can also prevent clouding by adding some fresh lemon juice concentrate directly into your bottle.

If you can’t remember when you last opened that bottle of rum, Archangel Gin or The Lakes Whisky, then it’s time to toss the liquor. The alcohol will taste bad if it is too old and no one wants a hangover from an expired spirit. When in doubt, throw it out!

Direct Mail Is an Effective Way to Distribute Promotional Items

Direct mail has been the traditional way of communicating with customers and clients. Though its use has become restricted due to the shift towards online marketing, it is still considered to be an important marketing tool today. Direct mail or marketing by snail mail became redundant because of the faster means of communication, e-mail, which is quicker, easier, and almost inexpensive. Even though mostly all businesses use e-mail for their marketing purposes, direct mail still continues to be an effective marketing tool when used correctly.

Online businesses usually do not use direct mail in the initial stages if the marketing plan. Direct mail comes into use when a firm or a business needs to follow up with their customers to keep them updated about promotions, trade shows, conventions, seminars and new product launches or to follow up with prospective clients who are yet to purchase something. For all types of businesses, direct mail allows you to reach specific markets with geographical and demographic targeting. Many companies take the help of direct mail companies who not only craft your messages to establish contact with your clients but also print them and mail them to the desired addresses. They also e-mail to your potential clients without violating any anti-spamming laws.

You can increase your company’s market reach by sending appropriate brochures, newsletters and leaflets about your company to increase your sales and client recall. Watch them stop at your booth during trade shows and fairs and collect their personalised items which will increase your sales and client recall. You can also use software used to send mails in bulk to keep your client well-informed about your company. After you have informed your customers through direct mail, you can plan an effective strategy to lure your customers to main events by distributing promotional items. And whenever you need to select the right promotional item best suiting your company image, online suppliers are at your service with an extensive range of high quality items at cost effective prices.

Many companies in UK are still using direct mail as a means of increasing brand awareness amongst their clients. It has in a way become an effective method to distribute printed items to capture potential clients. The changing face of the business world means appeasing the clients and employees. This is done by distributing promotional items and corporate gifts and the best way to create your own space in the market is informing them about the main events when your firm will be giving away these gifts, beforehand.

For more information on promotional gifts, printed products and printed items check out some of the leading online suppliers today where you can tap into their wealth of experience to ensure that your next marketing campaign is well targeted and sets off on the right footing. You can make massive savings simply by requesting a quick quote for particular items in order to get the right idea about the costs for promoting your business or for giveaways at your next trade show.

Direct Email Marketing – Is It Really Worth It to You?

Direct email marketing can be well worth the time and money invested, if it is done correctly. However, it is often more effective when combined with other marketing strategies such as press releases and key word marketing. When beginning a direct email marketing campaign, there are a few things that you do and don’t want to do.

Do – Include an opt in form on your web site

By allowing your web site visitors to opt in for email regarding your site news, updates and specials, you are ensuring that you are collecting addresses of people who have an interest in your web site’s material and content.

Don’t – Send email to people who did not ask for it

When you send email to people who did not request it, direct email marketing messages is considered spam and it is definitely a bad idea, not to mention against the law.

Do – Trade links and ads

Find other options in newsletters and sites on the net that are doing direct email marketing and see if you can trade ads, links and lists with them. This will increase your own email list and broaden your client base.

Don’t – Do in your face advertising

In your direct email marketing campaign you don’t want to do in your face marketing. A more subtle approach has been shown to be more effective. Try offering a five or seven part e-course that includes a link to your site for further information.